Ontario buy-local grocers go independent

This is great news. For a list of buy-local Toronto markets, visit MyMarket.

Dale Kropf calls it Independence Day: On July 3, his five grocery stores in southwestern Ontario ceased to be Sobeys franchises.

Corporate policies prevented him from buying local products, he says, so he joined forces with four other former Sobeys franchisees and formed the independent Hometown Grocers Co-Op.

“We feel that local food, local presence is huge in our market and we wanted to take advantage of that,” Kropf says.
Canadians are increasingly subscribing to the “buy local” and “100 mile diet” philosophies due to concerns over imported food, Kropf adds. “The pressure was always mounting — the more recalls, the more bad press from China or wherever the product was coming from. I know that in our case, our private label pickles are made in Indonesia. I couldn’t believe that.”

As a franchisee for a large grocery chain, Kropf says, corporate policies stipulating that he only buy federally inspected meat prevented him from stocking local products. Most federally inspected meat in Canada comes from large corporations such as Maple Leaf, Cargill and Tyson.

Read more on CBC

July 2009

We’re not as green as we think

Canadians who look in the mirror and see green may be environmentally colour blind, according to a new study.

Researchers compared how Canadians perceive their commitment to the environment and what they actually do about it in a study commissioned by marketing firm Cossette Communication and Summerhill, an environmental consultancy.

On average, people believed they were 20 per cent greener than their reported behaviour showed, the study found.

For example, close to 80 per cent of respondents said they use reusable drinking containers regularly, Cossette’s Nick Cowling said. “Yet if you are standing in the lineup at Starbucks or Tim Hortons or Second Cup and you look around, of course 80 per cent of people in the lineup are not doing that. They’re going to use the paper cup they’re given.”

Read the rest on CBC

July 2009

Illegal billboards in Toronto

More on illegal signs in Toronto.

June 2009

TTC introduces new counterfit measures

I know, I know – I am about a week behind on this, but on June 3rd, TTC announced new counterfeit measures to roll out in July. The passes will feature a hologram sticker as well as a one-time use sticker that will invalidate the pass for return once purchased (think credit card activation). The TTC is a little behind the times – smart cards are obviously the way to go, but will take a while to implement and will mean a costly overhaul of the fare system. On another hand, smart cards would also make a lot of high-paying jobs held by snoozing ticket wardens obsolete – bet the Transit Union would not be too happy about that.

Anyway, here’s what the pass will look like:

Bah! Same crappy design, but with more flare and shine. Has the photographer ever heard of white balance and exposure metering? I am not even going to bother this time.

But wait! There is hope! An interesting excerpt from the article:

Later this year the TTC will outline a plan to use art on its passes. Currently, the TTC uses a combination of art and photography when designing passes. The new art will be part of the overall pass design. The TTC will be issuing a request for expressions of interest in August. TTC customers can expect to see new art on Metropasses starting in April 2010.

Adam Giambrone, have you been reading my rants about the Metropass design? Hmmm? Please don’t screw this up – there are a lot of talented designers in the city who would love an opportunity to redesign this abdomination. Give me a shout, Adam.

June 2009

The Peeing Archangel

Update: I had a chance to visit St. Michael’s Hospital in an emergency situation, and it’s a pretty decent hospital, despite the logo.

University of Toronto made a pretty poor design decision by fading out St. Michael’s lower extremities in the hospital logo. To me it looks like he’s taking a leak. To others it might look like something else, not so uncommon amongst sexual deviants in Toronto downtown parks. Here is my artistic rendition of what I see every time I pass by the hospital:

There is also a massive billboard adoring the wall of the hospital – in this one steamy clouds are rising as St. Michael is taking a satisfying urban leak on our great city of Toronto. “$5 if you can hit the CN Tower!”

Below is what the original statue in the lobby of St. Michael’s looks like. This photo was taken by a Flickr user jp1958. If you have the time, you can  read a brief touching story about the statue and it’s importance to the hospital on St. Michael’s website.

Now, traditionally, St. Michael is portrayed treading on Satan or a serpent, carrying a banner, scales, and sword. A good example is a painting by Guido Reni.

Why did the University of Toronto and the hospital make this poor choice? Who knows, but it makes me wonder how many sets of eyes have seen what I see. And how many hospital admins thought this was a great rendition of the logo and rubber-stamped it all the way to the billboard.

Disclaimer: I have no doubt that St. Michael’s Hospital is a fantastic teaching hospital that does a lot of great work. I would not hesitate to be treated there in case of a medical mishap. Unfortunately, it does not reflect in their logo. It does not do their symbol great justice. Instead it opens up it’s interpretation to various wondering, perverted minds, like mine.

June 2009